we create events that intertwine narrative and brand into exciting and playful experiences.

Green Toes for Mizuno

We’ve been playing with our friends Make and See recently on some sporty games.

The first of which was an AR running game.
We filmed some green screen footage for them and edited it all together. The clever coders at Make and See did some magic with the video and throughout the olympics it became possible to race their virtual runner on a real track! super!

The end result…..

Shadow Runner

About yellobrick

we create events that intertwine narrative and brand into exciting and playful experiences.

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This entry was posted on August 9, 2012 by in Yello Brick Notebook and tagged , , , , , , , .
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