we create events that intertwine narrative and brand into exciting and playful experiences.

Author Archives: yelloallie

Open auditions for REVERIE – Multiplatform pervasive game

We are currently looking for 8 actors to cast in REVERIE which is a multiplatform pervasive game experience and is a sequel to our previous production EVERWAKE which took place … Continue reading

February 18, 2013 · Leave a comment

yello brick at Dorkbot

The wonderful people at Dorkbot Cardiff have asked us to go and talk at Dorkbot #12 which will be centred around the theme of gaming. We’ll be talking about our … Continue reading

February 5, 2013 · Leave a comment

Playful Interventions for Design Commission For Wales

Design Commission for Wales approached yello brick with a brief to make their Autumn Seminar Series for 2012 more playful. The topics for the Seminar Series focussed on three main current issues … Continue reading

November 15, 2012 · Leave a comment

Storytelling and Games

A fabulous talk from Margaret Robertson on games and storytelling. She explores how stories are told through game and how they can exist beyond the video screen. The possibilities are … Continue reading

November 7, 2012 · Leave a comment

A new project is afoot!

“ There were lovely subtleties that even now I’m remembering and beginning to be conscious of. It’s like there’s an overall picture that we’re only getting a glimpse of. Further … Continue reading

October 31, 2012 · Leave a comment

Brand Marketing – It’s all about telling great stories

There have never been more ways to connect with consumers than in today’s digitally empowered and hyper connected world but ironically it seems harder to connect with consumers than ever before.  In … Continue reading

October 18, 2012 · Leave a comment

Tis the Season to be playful…IgFest 2012

yello brick started it’s festival road tripwith Slingshot’s Interesting Games Festival – Igfest. Now in it’s fifth year the festival has grown in strength over the years with avid followers … Continue reading

October 17, 2012 · Leave a comment